Today, companies seek effective leaders capable of influencing employees to achieve very specific short-term goals. In response to this need, we present the type of leadership that helps the most influential people guide their companies toward their objectives.
WHAT IS TRANSACTIONAL LEADERSHIP?
Transactional leadership, also called institutional leadership, focuses on task completion. When tasks are performed efficiently, a reward is given, but when they are not, a punishment is imposed.
Its main characteristic is that the worker offers their services and receives something in return, creating, as the name suggests, a series of exchanges that result in a reward if a specific goal is met. To determine what the employee should receive, their work is evaluated quantitatively; it's important to mention that the leader implements both positive and negative measures.

If the employee meets the proposed goal, then the leader gives them a benefitThese can range from a thank you or congratulations to a bonus, prize, or promotion within the company.
On the other hand, the measures negative These measures are used when an employee fails to meet their goal or makes a mistake. Negative measures can range from verbal reprimands to dismissal, depending on the severity of the error.
CHARACTERISTICS OF A TRANSACTIONAL LEADER
To become an ideal leader of a group or company, one must possess a series of specific characteristics. In the case of transactional leadership, there are also several key characteristics, which are:
- Be proactive and quick in case of institutional crisis.
- Be assertive, clear and concise in communication. You must know how to ask your employees for what you want from them.
- Know reward the efforts with enthusiasm and punish firmly the lack of commitment from his team members.
- Be cerebral and never lose sight of the goal, its reason for being within the company.
- Feel team leaderHe knows full well that the leader's mistakes affect his team.
- Having the ability to get the best out of each of his subordinates.
- Trust the teamEvery leader must know how to delegate and trust in the skills of their employees.

Due to their characteristics, a transactional leader is extremely important within a company since the company's ability to achieve its economic objectives and continue growing along with its people depends on them.